Campaign created for French bike brand Lapierre (part of Accell Group) to launch the GLP2 electric mountainbike in collaboration with MTB G.O.A.T. Nico Vouilloz. 

CLIENT: LAPIERRE
AGENCY: DEPT AGENCY
TEAM: MANUEL DI TOLVE, PIM VAN BOMMEL, JOE JORDAN, DENNIS GIJSBERS, SJOERD JONES (ANIMATION)
PHOTOGRAPHY: STEPHANE CANDÉ
DIRECTION: DPPLR, TIMO OTTEVANGER
SOUND: KLEVR SOUNDDESIGN 
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